Mobile Websites Design
Mobile website design is geared towards speed and functionality. Mobile websites need to offer the features users want, which of necessity are different from desktops. For instance, if your website uses tables and graphs extensively, it will not translate well to mobile use. Mobile site design requires the use of CSS, which determines how the page layout is presented. In addition, the site must be written using either XML or XHTML for optimal performance.
Graphics and content are other areas that need to be modified to accommodate mobile use. Because the screens on phones and PDAs are so much smaller than on desktops, everything needs to be useful and streamlined. For example, if you visit CNN’s website on a desktop, you will see a search box, list of categories, top stories with graphics, latest polls and news, videos, ads, stock reports, and more. There is a lot of information, content, and graphic material spread over the page, which a mobile device cannot handle.
To accommodate for the mobile user, CNN’s mobile site has similar options but in a streamlined way. Because navigating a website on your phone can be difficult - especially as people tend to use them one-handed- everything has to be easily accessed. There are also fewer graphics and less content per page than on a traditional website. The most important information for your site should be located right at the top, where it is easily accessible. Again, because navigation can be difficult on a phone or handheld device, a list of options is vastly preferable over having to type in what you want.
Mobile website design strives to provide mobile users with what they want, when they want it. They want to check their messages, see the weather forecast, get driving directions while they wait for a cab or for an appointment - with mobile website design, function and speed are the priorities. Traditional websites can’t load as fast or read as easily as those designed specifically for mobile users; this can result in a loss of traffic and customers. Let us help with your mobile website design campaign. Take a moment to contact us today to find out what we can do for you.
